Understand how channel management and retailing can improve performance in your business. Nowadays, a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of your product. Distribution plans need to be prepared for the long run, combining the following main areas: company profile, portfolio structure and price positioning, go-to-market policy, trade and retail marketing, e-commerce and global retail management.
About this Course
Skills you will gain
- 5 stars64.59%
- 4 stars23.44%
- 3 stars8.42%
- 2 stars2.20%
- 1 star1.33%
TOP REVIEWS FROM CHANNEL MANAGEMENT AND RETAILING
Enter the exciting and complicated world of Retail Management. the course material and instructors are good.
It was a great course. I really learned quite a lot and understood things pretty easily. I'd recommend this course no doubt.
The course was easy to understand and added to my knowledge on retail sector. I hope that it would come handy in my retail career. Thanks so much!
Very important knowledge though not easy to absorb, I will revisit this course from time to time. I learned a lot from this course. Thank you and appreciate it.
About the Marketing Mix Implementation Specialization
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