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Learner Reviews & Feedback for 竞争策略(中文版) by Ludwig-Maximilians-Universität München (LMU)

4.8
stars
484 ratings

About the Course

This is a Chinese version of Competitive Strategy. You can find the original course in English from our course catalog. 此版本是Coursera首次尝试推出的中文翻译版。课程视频为英文原版附中文字幕,课程页面和测验已译成中文,帮助中心提供中文支持。 在本课程(共六个模块)中,你将了解企业在战略决策相互依存的情况下如何行事。例如,你的行动会如何影响竞争对手的利润,反之亦然。我们将会借助博弈论的基本工具分析企业如何选择策略以获得竞争优势。...

Top reviews

XM

Aug 26, 2015

Very good course to introduce Game Theory and give lots of examples to make the complicate theory in simple way. Much enjoyed. Thanks.

YH

Dec 14, 2020

in this lecture, i learn about the basic of market entry strategy and how to maximize the profit in market 

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