About this Course

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Flexible deadlines
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Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
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Beginner Level

No se requiere experiencia previa.

Approx. 8 hours to complete
Spanish

Skills you will gain

  • Marketing
  • Comportamiento del consumidor
  • Estrategia
  • Mercados
  • negocios
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Beginner Level

No se requiere experiencia previa.

Approx. 8 hours to complete
Spanish

Instructor

Offered by

Placeholder

Universidad de Palermo

Syllabus - What you will learn from this course

Week1
Week 1
3 hours to complete

Introducción al marketing

3 hours to complete
3 videos (Total 9 min), 5 readings, 3 quizzes
Week2
Week 2
2 hours to complete

Valor, posicionamiento y comportamiento del consumidor

2 hours to complete
1 video (Total 3 min), 2 readings, 2 quizzes
Week3
Week 3
3 hours to complete

Branding. La marca como un activo estratégico

3 hours to complete
1 video (Total 2 min), 1 reading, 3 quizzes

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About the Administración de Empresas Specialization

Administración de Empresas

Frequently Asked Questions

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