This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
About this Course
Skills you will gain
- 5 stars78.30%
- 4 stars15.56%
- 3 stars4%
- 2 stars1.17%
- 1 star0.94%
TOP REVIEWS FROM INTERNATIONAL ENTERTAINMENT AND SPORTS MARKETING
great job, i enjoyed the interviews the most as they broaden the insight
I have gain more insights on Sports & Entertainment marketing. How Cross Country marketing can impact the business and adding more revenue.
Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!
I Wish I Could Get a job also, I am trying my best to get one but I don't know how much this certification would be helpful to me
About the International Marketing & Cross Industry Growth Specialization
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