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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,155 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

PL

Jun 23, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

AM

Jul 15, 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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726 - 750 of 820 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Abhinav S

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Mar 11, 2022

A great way to understand the thought proccess of consumer.

By aparna b

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Jun 27, 2017

great perspective into the world of business and psychology

By Vishak

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Sep 10, 2017

Good insights about Neuromarketing & Consumer behaviour

By Kolitha D

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May 8, 2017

This is a very good introductory course for this field.

By Moses N

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Jun 26, 2017

I found the course interesting and I enjoyed myself

By Mousumi B

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Jun 8, 2021

It was a very interesting and well designed course

By Tetiana V

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Apr 13, 2018

Very interesting and useful course for begginers

By Sebastine N

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Dec 13, 2019

Very insightful and informative for beginners.

By WONG K C (

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Apr 17, 2022

good overview on neuroscience and behaviour

By Erwin R

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Sep 13, 2019

Great content, easy to have the big picture

By Maria C P

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Aug 10, 2021

Good starting knowledge for Neuromarketing

By Gülderen Y

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Jun 8, 2020

There can be more videos and less reading.

By Dwayne W J

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Oct 30, 2016

A ton of great information and resources.

By Marina I P G

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Sep 22, 2023

With more video content would be better.

By Viswadharini

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Aug 29, 2023

Very elaborative and useful course .

By Me m

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Mar 24, 2023

there can be more to add but thanks

By Ablavi F Y R

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Oct 30, 2022

Great course with good explanation

By Thet N S

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May 23, 2020

Pretty Good Course for Introduction

By Alvaro A G S

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Sep 5, 2019

Its a good introduction to de field

By samah r

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Aug 9, 2017

Truly enjoyed this course,Thank you

By Valeria F

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Jan 10, 2018

needs more retro from the teacher

By Srinivasan P

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Sep 20, 2022

Very interesting subject.

By Shashank S

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May 27, 2019

Can be more practical

By Arzina A

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Aug 31, 2020

Very Interesting!