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Learner Reviews & Feedback for Sustainable Business Enterprises by University of Illinois at Urbana-Champaign

125 ratings

About the Course

This course will explore current challenges and opportunities facing firms in the area of environmental sustainability. It will begin with an introduction to sustainability, with a particular focus on how environmental sustainability is relevant to business. Topics such as unsustainable consumption/consumer behavior, market research on sustainable product design , and sustainable value chains and communications will be covered. We will also cover the bottom-up approach in terms of immersion, emersion, and design as applied to sustainable business enterprise. The course concludes with a summary of insights on global challenges in business, with particular focus on poverty and the environment. You will be able to: • Understand the importance of sustainability for business • Analyze specific topics including consumer behavior, market research, product design, value chains and communications using the sustainability lens in business • Design solutions and develop enterprise plans for sustainable business initiatives • Apply the bottom-up approach for sustainable business initiatives in varied contexts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Top reviews


Jun 10, 2021

This is a very relevant, well-prepared/presented, and very educative course, I really want to appreciate Prof. Madhu, I will definitely take another course with you. Kind regards.



Oct 25, 2020

Prof. Viswanathan did a great job teaching this class and it was a fantastic follow-up to the first course, Sustainable Innovation in Subsistence Marketplaces.

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Jun 25, 2019

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Jul 1, 2021


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Jul 8, 2020

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May 8, 2018

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Nov 5, 2019

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Sep 18, 2020