Chevron Left
Back to Trademark Law

Learner Reviews & Feedback for Trademark Law by University of Pennsylvania

4.8
stars
183 ratings

About the Course

The protections afforded under trademark law have created incredible value in intangible assets, with the value of the world’s most valuable brands such as Amazon, Apple and Google each exceeding $100 billion. But what exactly is trademark law, and how is such enormous value created? This course examines the fundamentals of U.S. trademark law and the ways in which the manufacturers of various products and services can establish and protect their identities and the identities of their products in the marketplace. We will explore the purpose of trademark law, identify the different types of trademarks, including names, designs, logos, and trade dress, and explore strategies for choosing and protecting strong, potentially valuable trademarks. We will also discuss strategies for strengthening descriptive marks, and lay out the steps for filing for federal trademark protection. Finally, we will address how to design an ongoing maintenance strategy to protect, extend, and maximize the value of trademarks, and discuss strategies for responding to possible trademark infringement....

Top reviews

RM

Aug 28, 2019

The teaching is exceptionally good. I am not a law student but understood it well. The content presentation of the trademark law course is really fantastic and should be appreciated well.

DB

Aug 23, 2020

Excellent professor and interesting material. The reading assignments were wonderful, with hard core information sprinkled with some humorous stuff.

Filter by:

1 - 25 of 33 Reviews for Trademark Law

By Samuel L

Sep 9, 2019

By RANJEET S M

Aug 29, 2019

By Emma V

Nov 1, 2019

By CHRISTOPHER E H

Jul 17, 2019

By Ira G

Jun 26, 2020

By Irzebett T

Oct 14, 2021

By Ajeeth A

Jan 19, 2020

By JOSE E C P

Dec 7, 2019

By Muxtar K

Jan 12, 2020

By Sulagna c

Aug 3, 2020

By EVA F

Feb 27, 2020

By Muskan K

Aug 6, 2020

By Nathalia A M H

Apr 22, 2020

By Phạm T H A

Sep 20, 2021

By Deborah L B

Aug 24, 2020

By Edgar S

Nov 24, 2020

By Malik I

Mar 1, 2020

By SAMIRON C

Jun 5, 2020

By Eleazar M A

Aug 23, 2021

By Simon W M

Mar 24, 2021

By Ratnayake M H S R

Jan 6, 2021

By Milena M M

Jul 22, 2020

By Peter D

Jun 29, 2020

By Gorky J

May 5, 2020

By Dajun X

Apr 4, 2020