The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. At the end of this Capstone, you'll be able to ask the right questions of the data, and know how to use data effectively to address business challenges of your own. You’ll understand how cutting-edge businesses use data to optimize marketing, maximize revenue, make operations efficient, and make hiring and management decisions so that you can apply these strategies to your own company or business. Designed with Yahoo to give you invaluable experience in evaluating and creating data-driven decisions, the Business Analytics Capstone Project provides the chance for you to devise a plan of action for optimizing data itself to provide key insights and analysis, and to describe the interaction between key financial and non-financial indicators. Once you complete your analysis, you'll be better prepared to make better data-driven business decisions of your own.
This course is part of the Business Analytics Specialization
Offered By


About this Course
Skills you will gain
- Customer Analytics
- Strategic Management
- Data Analysis
- Business Analytics
Offered by
Syllabus - What you will learn from this course
Module 1: Capstone Project Topic - The Problem of Adblocking
Module 2: Defining the Problem
Module 3: Your Strategy
Module 4: Effects of Your Strategy/Measuring these Effects
Module 5: Final Project Submission
Reviews
- 5 stars69.26%
- 4 stars20.92%
- 3 stars5.33%
- 2 stars1.29%
- 1 star3.17%
TOP REVIEWS FROM BUSINESS ANALYTICS CAPSTONE
An eye opener to relevant topics, didn't realize how the topics/issues exist and can relate to your job.
Great course! Very well structured and easy to follow. Videos always went into the subject matter in depth and explained the core concepts.
I really liked to peer-review aspect. It gave a sense of community, of studying together with others around the world.
Business analytics is a much sought after course now and the material provided here is very good ! One must look into this course and complete it
About the Business Analytics Specialization

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