Create a Promotional Video using Canva

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In this Free Guided Project, you will:

Learn to create a Promotional Video

Learn to create the Script for the Promotional Video

Learn to make the video more appealing using video backgrounds, fonts, images and animations

Showcase this hands-on experience in an interview

1.5 hours
Beginner-friendly
No download needed
Split-screen video
English
Desktop only

In this 1-hour long project-based course, you will learn how to create a script and then create a Promotional Video around it and make the video appealing using video backgrounds, images and animations. By the end of this project, you will be confident in creating an eye-catching and professional Promotional Video in Canva which you can use to Market on Social Media Platforms. The same skills can be used in creating Promotional Video in any industry like real estate, finance, healthcare or for any other business. We will be using Canva for this purpose and we will create a Promotional Video slide by slide. We will begin by creating video slides around the Customer’s pain points and introduce our Solutions. We will then persuade our target customers through USPs and Testimonials and finish the video with a Call to Action. No prior experience in video creation or graphic design or scriptwriting is needed. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Requirements

No prior experience is needed.

Skills you will develop

  • Marketing

  • Screenwriting

  • promotional video

  • Canva

  • video creation

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Create a New Canva Account

  2. Canva Dashboard Overview & Pixabay Integration

  3. Video Creation : Customer's pain point

  4. Video creation : Introducing our business and solutions

  5. Video Creation : Our USPs and Testimonials

  6. Video Creation: Call To Action

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

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Frequently Asked Questions

Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.

Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.

You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.

At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.

Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.

You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.