Predict Ad Clicks Using Logistic Regression and XG-Boost

Offered By
In this Guided Project, you will:
2 hours
Beginner
No download needed
Split-screen video
English
Desktop only

In this project, we will predict Ads clicks using logistic regression and XG-boost algorithms. In this project, we will assume that you have been hired as a consultant to a start-up that is running a targeted marketing ad campaign on Facebook. The company wants to analyze customer behavior by predicting which customer clicks on the advertisement.

Skills you will develop

  • Python Programming

  • Machine Learning

  • Deep Learning

  • Statistical Classification

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

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