Analyze the factors of your internal and external environments that determines your organization’s competitiveness
Prioritize the factors of your analysis to determine the areas you need to focus your attention on
Make informed strategic decisions with the prioritized factors to create a competitive advantage
By the end of this guided project, you will be able to use the Advanced SWOT analysis framework to determine your competitiveness. The advanced SWOT analysis was developed to address the limitations inherent in the simple SWOT framework. In a simple SWOT, strengths and weaknesses or opportunities and threats are equal to each other. Because of the limitations of the SWOT analysis, it was only considered to be a reference to further analysis. However, the Advance SWOT analysis is a much more robust framework that enables prioritization of factors. Without prioritization, some factors might be given too much or too little emphasis and the most relevant factors might simply be overlooked. As a result, the Advanced SWOT analysis provides a deeper insight in strategic decision-making For us to practically demonstrate how to use the framework to conduct analysis and make strategic decisions, we will use a spreadsheet to analyze an energy services company as a case study. Example of the case study would empower you with the skillset to use the framework to analyze your company or any other venture of your choice. The project is for strategist, business leader, and entrepreneurs that want to determine the competitiveness of their companies given the internal and external environments
Strategic Management
Strategic Planning
Entrepreneurship
Leadership And Management
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Task 1: Introduction: By the end of this task, you will explain the Advanced SWOT Analysis
Task 2: Strengths: By the end of this task, you will determine where the strengths of your organization reside
Task 3: Weaknesses: By the end of this task, you will identify the weaknesses of your organization
OPTIONAL Assessment
Task 4: Opportunities: By the end of this task, you will highlight the opportunities your organization need to exploit
Task 5: Threats: By the end of this task, you will state the threats your organization is exposed to
OPTIONAL Assessment
Task 6: Strategic Approach: By the end of this task, you will determine your strategic direction
OPTIONAL Portfolio Activity
Your workspace is a cloud desktop right in your browser, no download required
In a split-screen video, your instructor guides you step-by-step
By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.
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Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
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At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.
Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.
You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.
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